Just Picture It Now

Friday, October 31, 2008

Trick - or - Treat

Here's the trick.

This will be my last post on Blogger.

Oh, don't get your hair all up in a bun just yet. I'm moving, not going away completely.

Now for some this may be either a trick or a treat depending on which side of the fence you sit on. I’ve been wanting to make a change for some time, with either a different look, more flexibility, more customization, and feature rich controls.

On Monday, I will be making the switch to my own domain and server at my new home www.justpictureitnow.com. You’ll still be able to find all your favorite posts over there, (given time, there are 226 posts that need to be reformatted) and we will still be giving you the hard hitting documentation and links you’ve only been able to find here concerning the industry we’re all so fired up about, travel.

Truth is; I’ve outgrown this blog long ago. I started this blog back in December of 2005, and in computer years, that’s ancient. (I don’t know if there is any equivalent for web sites and computer technology like there is for dog years.) This particular template I’m using here, while very comfortable and familiar is a 1.0 template. If I wanted to make the switch to 2.0 which does have some of the controls I wanted I’d have to change the entire look and end up reformating everything anyway.

At the beginning of the year, I did consider and actually wanted to upgrade the look and feel of this blog. The problem was, I just couldn’t find anything I wanted or that looked right, and I’d still have to reformat every post to make it readable for those that found me via organic searches. So I just dropped it and continued on with the old template.

A good friend of mine, who happens to be my very first team member in YTB finally convinced me to take a look at a format I almost went to back in 2005 and after looking at what it had to offer, I've decided to make the switch on an entirely different platform.

WordPress.

After doing some research and taking a good hard look at the WordPress platform, everything seemed to fall into place and I now have living, breathing blog that can grow and expand like I want it to.

Although I’m kicking myself for not making this switch at the beginning of the year, (I have close to 100 more posts to switch over) the customization, plugins, and widgets along with constant upgrades to keep current with the latest technology was key. It’s a computer geek’s playground, and for someone like me who should be wearing inch thick glasses and a pocket protector, I’m in heaven.

Yes, there will be some down time as I make this switch as the spiders that crawl the world wide web figure out what has transpired. By doing this now however, by the first of the year, the new blog should be even more powerful than ever. (I learned a few new SEO tricks along the way.)

In closing, I wanted to thank both Blogger and Google for making this format available to the average person. Without it, I never would have figured out that I have a real gift for writing. For that I am grateful, and Blogger has served me well over the years.

For me however, I want to take my blogging to new levels and help even more people. Think big. That’s what every mentor and teacher I’ve read or heard over the past three years has taught me. I’ve never been one to hide out and it’s time to step out even further to make an even bigger impact.

I hope to see you Monday over in my new digs.

PS - If you’d like to keep up to date with all the latest news, acquisitions, and developments with YTB feel free to sign up for my FREE Newsletter. Just like here, it’s loaded with food, water and sunshine to grow your YTB business.

Doug & Ronda Bauknight
AKA: TravelPro
Travel Agent / Networker
Phone: 678.458.5812

Learn How To Become A Travel Agent

Book Your Travel & Vacations With

Travel Reservations: 1.800.243.4450
RTA #24635

Posted by TravelPro at 6:14 AM | Permalink

Thursday, October 30, 2008

What The "Bleep" Is Going On?

I’m kind of scratching my head these days wondering what in the world is going on with YTB.

I’ve been told that the California Attorney General will be shutting YTB down, and I would assume that means my days with the company are numbered.

If you look at this logically or from a legal standpoint, California can only prohibit YTB from operating in their particular state. This notion that Jerry Brown and his office has the power to shut the entire company down is nothing more than wishful thinking. Illinois, on the other hand, does have to authority, and while they are cooperating with California, we are coming up on a 3 months without any further word or action from the Illinois Attorney Generals Office.

Some are still holding on to hopes that they will. Of course these are the same people who are looking for the FTC to come around, even after the ASTA was told to go pound sand back in 2005.

Meanwhile, “back at the ranch” YTB has been rolling out marketing materials and upgrades like there’s no tomorrow. (Like that play on words don’t you…”no tomorrow”.) We’ve seen new presentations both on line and off line within the past week. We’ve also seen a brand new Travel Training Course, which enables those of us who care to, to earn 70% of the agent commission paid to YTB.

Now late last night, I see that the company has upgraded its marketing site with a brand new look.

While I’m not 100% positive about this, and I could be mistaken, I believe this is yet another “reactionary move” as our critics like to call it. It wasn’t enough for California and other critics that YTB had a marketing site that looked like all the other REP sites out there. It didn’t matter that there was never any possibility for someone to join the YTB as a REP from the main YTB Corporate domain (ytb.com) the company needed to make a clear distinction between what belonged to Corporate and what belongs to the REP’s and RTA’s out in the field.

I also have to wonder if the home office flipped the switch yesterday in honor of one of YTB’s favorite critics. While there was a post yesterday on the blog that finally came up with something to spin about the new killer presentation, (although he did say it was “great”) he did lead the rest of the flock right to the YTB main domain that this new site is hosted on.

Leave it to him to break this kind of upgrade.

For the record, the home office isn’t done. I’m really not at liberty to discuss here what’s in the works, but we’ll all find out soon enough from the proper channels.

One last note; and it’s on a more personal level, but has to do with all these upgrades going on. I’ll be upgrading myself within the next few days. Exactly what that is, I aint gonna tell you just yet. I’m at liberty to do so, but just want to keep you in suspense. ;-P

You’ll just have to check back in the next few days to find out.

PS - If you’d like to keep up to date with all the latest news, acquisitions, and developments with YTB feel free to sign up for my FREE Newsletter. Just like here, it’s loaded with food, water and sunshine to grow your YTB business.

Doug & Ronda Bauknight
AKA: TravelPro
Travel Agent / Networker
Phone: 678.458.5812

Learn How To Become A Travel Agent

Book Your Travel & Vacations With

Travel Reservations: 1.800.243.4450
RTA #24635

Labels: YTB International, YTB News, YTB Upgrade

Posted by TravelPro at 5:22 AM | Permalink

Wednesday, October 29, 2008

Another Myth Resolved

I keep on hearing how other hosts have better commission splits. Its one of the mantras for our critic’s in an attempt to disqualify Travel MLM’s as legitimate Host Agencies. I imagine it helps them support this idea they have about it all being about recruiting, since recruiting happens to be their main focus.

It’s amazing to me how YTB Travel Network President Kim Sorensen participated in Travel Weekly’s Leisure Summit last week, which I assumed was designed for leisure travel related topics. As soon as the switch was flipped to Kim however, the entire mood and focus turned. One of the very first questions asked was related to recruiting numbers. The conversations going on around the internet focus on recruiting numbers as well. Yet not one of our critics has acknowledged that YTB has doubled their production with Carnival over last year. (And we still have almost an entire quarter to go.)

Ignoring travel sales is nothing new. We endured all kinds of excuses concerning our #35 ranking and still have a few who attempt to disqualify our jump to #26 this past year. Ignoring this documentation however will not make it go away, only delay the inevitable that YTB is a real producer of travel in this industry.

For critics, can’t be about travel or commission splits, and the perception being painted splatters this myth that we in YTB don’t really care enough about the travel side of the business to figure out or become productive sellers of travel with an MLM as a Host Agency. Even if we do have the desire, the splits from other hosts are far better than what YTB or any other MLM out there will give you.

Imagine the grin on my face when I found out the truth via a Travel Weekly Article early Tuesday Morning. I constantly hear numbers around 80/20, 90/10 and even 100% commissions being made via other Agents but according to a survey done by NATCA the average split is 74/26, just a mere 4 clicks north of what I currently make with YTB. (70/30)

I also find it interesting that 65% of the Agents surveyed stated they didn't need a GDS with their business model although I and others have been told otherwise. Somehow, without the proper education and knowledge of the various GDS systems out there, I can’t do business in the same fashion they do. While true, a GDS is a different animal in this industry, to state that it’s a requirement to be considered “real” is a complete fabrication.

Here’s the rundown from the report:

The NACTA report tracks sales, revenue, demographics and other data from 2007, and its findings are based on 449 responses to an email survey distributed in June to NACTA members by ASTA Research.

The report went on to state that 37.9%, were "fully independent," (meaning they were not affiliated with a host agency and that they dealt directly with suppliers) and hosted agents followed at 29%, while 20% stated they were a "combination independent and hosted agent."

Of the Host Agencies or Franchise model most use, 20% are with Nexion. Travel Planners had the second-highest percentage with 7.8%. Other Host Agencies included Joystar who claimed 3.4%, America's Vacation Center who claimed 3.7% and YTB with 1.5% of the Agents surveyed.

Funny how both Travel Weekly and NACTA included YTB as a Host Agency isn’t it?

Yeah yeah…I know all about the current management not being “qualified” and YTB will never be considered a “legitimate” Host by the few stragglers who can’t keep up with the times. You need to realize however, that’s their problem, not ours.

I have to wonder how many more years YTB will have to wait until some consider them “qualified”. For goodness sake, we’re going on 8 years now, and I wouldn’t consider an 8 year old company who’s smack dab in the middle of all the other Agencies in America unqualified.

And apparently neither does this trade publication or the NACTA.

PS - If you’d like to keep up to date with all the latest news, acquisitions, and developments with YTB feel free to sign up for my FREE Newsletter. Just like here, it’s loaded with food, water and sunshine to grow your YTB business.

Doug & Ronda Bauknight
AKA: TravelPro
Travel Agent / Networker
Phone: 678.458.5812

Learn How To Become A Travel Agent

Book Your Travel & Vacations With

Travel Reservations: 1.800.243.4450
RTA #24635

Labels: Travel Agent Commission, Travel Agent Issues, Travel MLM

Posted by TravelPro at 5:36 AM | Permalink

Monday, October 27, 2008

Lucky 7...

7 years ago today, I was hired for one of the most important, most rewarding, and most demanding jobs I’ve ever had.

I became a father.

I’ve written about my little girl, AKA: Schmoopsie Pooh, along with her younger brother of 20 months AKA: Googley Bear here before. I don’t know how in the world I did it, but I happened to produce two of the most beautiful children on the fact of this earth. Being a father of these two souls, and watching them grow and learn has got to be the absolutely best experience I’ve ever had.

While Brittany turns 7, and acts like she’s 17 at times, there is such a beautiful innocents and wonder about this age and stage in her life. Over the last year I’ve begun to see “my little girl” grow up and mature right before my eyes. Gone are the kids shows that her brother still enjoys. Gone are the little toys that are replaced with things like books and writing tablet. Gone is the dependence on either myself or my wife to do things for her. And she now shares in some form of responsibility in maintaining a couple of chores around the house.

I always knew I wanted to be a father and I’ve always had a very special bond with children my entire life. I get a lot of this from my mother as she has a very special touch that I don’t hold a candle too. I worked my way through high school and college working in day care centers, and also acting in children’s theatres in the Northeast. I have the distinct honor of being an original cast member in a not so wildly successful play called “Patchwork”. Though it was never ready for any prime time players, my name is in the book as being the first cast member of this children’s play.

I remember people, more specifically other “parents” telling me how being a father would “change my life”. While I thought I had some concept of what they were talking about, I’ve come to find out that honestly, I didn’t have a clue. To this day I remember the very first time I set eyes on her in the hospital just seconds after she came into this world. The second thing I remember thinking, (right after “my God, she looks just like me”.) was “Oh, this is what they were talking about.”

Being a parent isn’t something you can explain, it’s something you have to experience in order to get the full meaning of. Even for someone like myself who is well versed in putting things down on paper, or in my case this blog. The “Parent” experience just can’t be put into words to help those who haven’t or are about to experience what it’s like. Sure we can give you story after story, lesson after lesson, but until you actually do it yourself, it just doesn’t have the same effect.
It’s that special. It’s that meaningful.

I’ll be heading to school at lunch today to deliver a special “birthday cookie” for her and her friends and probably embarrass the hell out her as I’ll be singing “Happy Birthday” the loudest of the entire bunch. (Remember, I have “theatre” experience.) We’ll sit and enjoy some time together mid day with her class mates some of whom spent their first sleep over at our house this weekend. (Another long post in itself, trust me!) I’m just thankful I missed the high pitched screams of all the girls as they wooed all over Zac Efron in High School Musical 3 in theatres all across the country.

I remember being in the hospital with her just days after she was born. Pittsburgh was playing Tennessee on Monday Night Football. I of course had gotten a very cute sleeper with Steelers logo’s as I wore my Kordell Stewart jersey to watch the game together in the hospital room. She was an angel right from the start, and didn’t say a word. (The staff on the floor however, did have a few choice words over the noise I was making.)

We brought her home just a few days later on Halloween. While I was ready and willing to start my fatherly duties that night and take her trick or treating, Ronda had other ideas. Fortunately being only a few days old, I don’t think Brittany has any memories of missing her first Halloween and I can assure you that missing the experience did not scar her for life.

Another year has passed, and she’s another year older. Hard to believe and yes it’s blown by in the blink of an eye. Next thing you know I’m going to writing about walking her down the isle. I realize that’s another 30 years away, but if the last 7 have gone by this fast, she’ll be dating in just 29 years.
There is something she’ll never outgrow with me. When she does turn 36 and I let her start dating, I’ll still be saying “Happy Birthday little girl”.

PS - If you’d like to keep up to date with all the latest news, acquisitions, and developments with YTB feel free to sign up for my FREE Newsletter. Just like here, it’s loaded with food, water and sunshine to grow your YTB business.

Doug & Ronda Bauknight
AKA: TravelPro
Travel Agent / Networker
Phone: 678.458.5812

Learn How To Become A Travel Agent

Book Your Travel & Vacations With

Travel Reservations: 1.800.243.4450
RTA #24635

Labels: Birthday, Family

Posted by TravelPro at 5:57 AM | Permalink

Friday, October 24, 2008

The Cookie Jar...

Looks like I have to give credit where credit is due.

Sort of…

This morning I brought attention to a blatant accusation by one of the better known critics of YTB that they were paying off CLIA. Apparently “The Spin Master” has obtained the following confirmation from Jim Smith, CTIE via an e-mail correspondence from CLIA. I will quote from “The Spin Masters” blog and do believe this correspondence to be accurate.

“Contrary to what was posted on your blog and for the record – when it comes to CLIA certification, membership and all related programs – the rules are the rules for everyone. There are no exceptions.”

Interesting that Mr. Smith references the blog itself and not YTB or the Travel Compass. You would think that if he agreed with “The Spin Master” he would have made reference to YTB misleading or misinforming the general public as the “The Spin Master” appears to state.

Instead, we see another absolute refusal to take any responsibility in what was posted or insinuated. No, that appears to bounce off him and land squarely in MY lap.

I have to wonder if Mr. Smith himself was the one who corresponded with YTB directly when YTB posted a PDF of the new CLIA Requirements in both the 9/18 and 9/25 issues of the Travel Compass. A PDF of the new requirements can also be found in the Travel Portal under “Breaking News” as of the last several weeks for those that might have missed either of those issues.

And apparently, someone has. ;-P

Both the publication and secured access to the Travel Portal are intended for those of us who are members of YTB. Why this company correspondence is now blasted all over the internet with its own little twist in an effort to warn the general public or to promote and/or slander CLIA is rather arrogant. CLIA does have strict rules in promoting its membership, and I would have to agree, the rules are the rules for everyone.

There are no exceptions.

Its quite clear what was posted on “the blog” was an insinuation that YTB acted like “politicians sliding in a little pork for their constituents” and/or YTB “slipped and showed a little pork”.

But alas, as we so often see from these overly obsessed and arrogant mud slingers, the message sent by Mr. Smith and CLIA just doesn’t seem to register.

You can picture it now, a 5 year old with his hands over his ears yelling “Blah Blah Blah” just after he was caught red handed with both hands in the cookie jar.

Ohhhh...Coleman...where are you when we need you buddy?

"Too Funny"

Book Your Travel & Vacations With

Travel Reservations: 1.800.243.4450
RTA #24635

Labels: CLIA, John Frenaye, MLM Myths, Travel Agent Issues

Posted by TravelPro at 11:56 AM | Permalink

Fun To Watch...

Holy cow, it’s been a busy week! Things got kicked off with First Class Training and I’m still noticing how bombarded the servers are at certain times while tens of thousands get upgraded to 70% commission. Our Directors got their first glimpse of new on line and off line tools on Monday which are up to date both in content and style. The very next day, YTB’s very own Kim Sorensen informed the industry in a “Meet The Press” style interview that the company has no intent on changing it’s business model to appease critics. I guess when you’ve double your sales with the number one cruise line in the world year over year; obviously something is working when it comes to YTB’s business model.

For all the positive moves YTB made this week in the right direction, it’s been fun to see how worked up and desperate our critics are getting. I guess they think if they yell a little louder the focus will come back to them and their side of the story.

I found it interesting that a post was made yesterday afternoon that YTB is now paying off CLIA. There hasn’t been a single comment concerning this as of the time of this writing. We’re just going to let Terry educate this “industry veteran” about how this Association works, or spank him for having the reading comprehension and mentality of a 5 year old. Personally, if he doesn’t understand how CLIA’s two year ACC Accreditation actually works when your “application” is submitted he should be kicked out of the industry, or simply put out of his misery.

I also read that Vicki Freed was “fired” from Carnival during the week I suspect in an attempt to show their disgust in how Carnival supports YTB’s model. And we’re still pitching this myth that Royal Caribbean, Perilo, “and others” (plural meaning more than Celtic.) have done away with YTB.

Of course that last comment was made by the same person who told everyone that their united movement is working. When you see these types of comments and false claims, it makes me wonder why or how they think they can claim their cleaning up the industry using the same unprofessional tactics they appear to be above and obviously upset about.

How frustrated they must be at this point to see that YTB is still making news, and it’s moved past the doom and gloom of California. I realize they’re still hanging on to this idea that California actually has the power to shut YTB down completely. However the changes we’ve seen this week in answering the concerns of this one state are making YTB bullet proof for any other state to make the same lame accusations.

Actions always speak louder than words, and if you think some are just a tad concerned that things aren’t going the way they’d like them to, the actions of our critics have them SCREAMING right now from the roof tops.

Fun to watch!

Book Your Travel & Vacations With

Travel Reservations: 1.800.243.4450
RTA #24635

Labels: CLIA, Critics, First Class Training, Kim Sorensen, Travel MLM

Posted by TravelPro at 5:10 AM | Permalink

Thursday, October 23, 2008

This Guy ROCKS!

I read somewhere that someone was a little frustrated over the hiring of James Tackett as YTB’s Chief Marketing Officer. The premise as it’s always been with the analyst who always has an opinion on just about…sorry, make that every move YTB makes is none other than “lack of experience”.

There’s a new twist huh?

Being highly visual and auditory in my kinesthetic learning I’ve always enjoyed quality production work. Being introduced to James work during the 2007 National Convention, I knew instantly that our company would have been wise to cultivate its relationship with what was then Video Plus. All the big dogs in the industry use them and they certainly add a level of professionalism in the Direct Sales Industry you don’t find anywhere else. To attract talent from the Video Plus pool to work full time with our company speaks volumes about what he thinks about the direction of our company.

After seeing what James has just rolled out, maybe the self proclaimed analyst should have held off just a bit to see what our Marketing Officer could produce for our company before he lodged yet another foot the increasingly overweening mouth of his. (It never ceases to amaze me how he does this, poor guy!)

YTB has two new PowerPoint presentations to market; one for our Travel Company selling travel, and a second for those who would like to market the Travel Company. DVD’s of this presentation can be acquired by the end of the week. The look and feel of these two presentations are dead on mark both visually and in content. When I saw them, I had to e-mail James that I wanted to kiss him.

Although he declined the kiss, he was very appreciative of my gratitude.

What’s most impressive about all this is how he actually took the time to listen to those of us out in the field, industry leaders, and key studies to implemented stats and experiences that were “must haves” due to the current conditions of YTB and the industry as a whole. You may notice a key phrase “If you had more time and more money”, and you may also notice key industry stats from a group called PhoCusWright during the presentation.

And yes, the current state of our critics.

While the PowerPoint and DVD doesn’t really drive this home the way our flash presentation does, I find it fitting that we are telling it like it is on the very medium they are, over the internet.

Ours message however, happens to have a lot more class.

You can now enjoy a brand new flash presentation on your own Marketing site. (Found under the blue “View the Company Presentation” button.) Pay particular attention at around the 1:30 mark and again around the 5:00 mark and enjoy.

Book Your Travel & Vacations With

Travel Reservations: 1.800.243.4450
RTA #24635

Labels: Direct Selling Association, James Tackett, Network Marketing, Video Plus

Posted by TravelPro at 5:48 AM | Permalink

Wednesday, October 22, 2008

Meet The Press

Kim Sorensen’s “Meet the Press” type interview with Travel Weekly Editor in Chief Arnie Weissmann turned out to be very civil, even if it was loaded with some pretty pointed questions. The 20 minute segments consisted of three heads of home agent groups in back-to-back-to-back conversations which filled the hour. Participants could also ask questions as Scott Koepf, president of NACTA; Kim Sorensen, president of YTB; and Van Anderson, co-president of Americas Vacation Center talked about each of their prospective companies.

Arnie opened Kim’s segment stating that whenever he writes about YTB in any of his columns he is bombarded with e-mails and much of it is “highly emotionally charged”. I can’t argue with that point of view and have experienced the emotions surrounding our company for some time.

I do believe Arnie did articulate very well just why emotions get so charged concerning the Traditional base. The problem as Arnie see’s it, and I would agree, is that I was once a consumer of travel and now represent myself as a “Travel Agent”. The perception of course is that I don’t take travel as seriously nor have I invested the time and energy into qualifying myself to the same standards the Traditional Base did in order to be considered an equal in their eyes.

Right or wrong, and I’m not going to get into my personal views concerning this perception, that’s seems to be a very accurate description based on what I’ve seen from the most outspoken Agents but I do have to give Arnie credit for defining what the core issue is regarding our Traditionalists.

Kim did address the issue that we are not competing with the traditionalists and those of us who are “greenies” who join YTB simply point people to their web site and let friends, family, neighbors decide for themselves. If someone like myself wants to take our YTB business to another level, YTB and the industry as a whole has the proper training and tools in place to accommodate us that regard.

I think back to my first days of being a “greenie” with YTB and where I am today, and thanks to the training provided both by the company and the industry, I have a very nice niche in the travel business and do consider myself a “Travel Agent” today. I have every intention to learn and grow both my knowledge of the industry and my business. I think I’ve mentioned before some time ago, that I looked at becoming a Travel Agent at one time, but didn’t “qualify” back then either. YTB both opened the door for me and enabled me to create my own path into the industry.

Part two of the question concerned the California complaint of labeling YTB one of those “pyramid schemes” and of course questions surrounding the classic misconception of how our business model is mathematically impossible.

Kim answered this question admirably in stating the MLM model has been in existence for a number of years and pointed out that A.L. Williams started out in 1977 and is now part of Citi Company, known as Primerica. To this day they still recruit new Reps into their business. While some can’t get past how MLM is mathematically impossible I’m still waiting for someone to PLEASE provide just ONE company that has run out of people? When you look at Tupperware, Avon, Mary Kay, Amway, Pre-Paid, Fuller Brush and all the other companies out there that have not only been around for decades, but still thriving with new recruits day in and day out, you have to wonder how much longer this myth is going to continue to be an issue for some.

Kim was also asked just how many RTA’s there are. Based on our business model and the shear numbers we have at any given moment, Kim quoted 120,000. Again, I believe this stems from the fears and misconceptions of the words “pyramid scheme” and the mathematical impossibility. Those of us involved in it need to be just as focused as they are about just how many we have actually in the business.

Questions of if we would ever drop the MLM business model and become more traditional (legitimate was also used) came up several times during the conversation. Arnie even came right out and asked if YTB will simply ignore the concerns (phobias) about our marketing methods. Based on what I’ve seen over the last year, I wonder if they think we’re getting tired of being pummeled as the pariah of their industry. Unfortunately, one cruise line, a $25 Million complaint or very pointed public questions are not going to cave us or force us to change our model. The summit panel and the attendees didn't seem to comprehend that Kim, Coach, and Scott built a business with Primerica for 20 years and that same model awarded A.L. Williams / Primerica the number one spot 23 out of 25 years.

Kim did state that YTB intends on building and being competitive in a very large scale using the Network Marketing business model. It was very clear that this change has never been in question.

Next came the questions from the attendees. The first was how the company intends on controlling our Reps and RTA’s with all the YouTube and Craigslist misinformation out there. Kim did agree that there is some pretty lame postings and information out there. (So do I for that matter.) We have systems and checks and balances and dedicated staff in place to control that, and I’ve personally seen instances that when asked, people do take posts down or delete videos.

Just a matter of reference to our critics who read this by the way; when you see something taken down, or corrected, acknowledge it as a good thing and don’t ridicule the person for not having the guts to stand up to the company with this free speech garbage. Damming us if we do and damming us if we don’t isn’t how this works kids. If you want it taken down, don’t egg them on and try to be the example for once concerning professionalism and ethics.

Next came a question of how YTB could be “growing like gangbusters” if the number of RTA’s is actually declining. Again, this stems to the phobia about the MLM side of our business, and while the focus is purely on recruiting for them, I loved Kim’s answer to this. YTB has spent $30 Million in the last 30 months investing in our 120,000 square foot Home Office, purchases of surrounding land and property in the area, new technologies, new accounting software, booking and marketing platforms, booking engine upgrades and enhancements, and expansion into International markets. Furthermore, even with a decline in the number of RTA’s YTB has doubled our production with Carnival over last year and we still have almost a full quarter to go in 2008.

I realize growth only means one thing to some, and that’s how many get involved in the pyramid. Smart business people and trade magazines like Travel Weekly recognize what real growth is.

A question that was pretty cut and dry consisted of the Rep overrides of the RTA’s. That was part of the clear separation between Rep and RTA that both legal analysts and our critics have such a problem with. It was quite clear and direct, that this however is not our practice.

One comical note towards the end was one attendee question that asked why Royal Caribbean and Disney terminated their relationship with YTB. No, that’s not a typo, and yes this attendee actually asked if Disney has made the same mistake that Royal Caribbean did. Kim did note that this was news to him as well and wondered if Nadine Goodwin would be calling with some type of exclusive scoop. I think mentioning Disney was more wishful thinking much like wanting us to change our business model than a blatant attempt to misinform the audience.

And finally a question was asked, why so negative? We never got an answer to that, mostly because it was directed toward the traditionalists and not Kim. The point of this “Meet the Press” type interview was an attempt to help them relieve some of their constipation surrounding the MLM side of our business model. Kim was willing to put himself and our company on the line to help them. Not many people or companies would subject themselves to what was building up to be and certainly turned out to be a fairly uncomfortable environment.

What I am grateful for was the opportunity to get our side of the story out there without the blatant hostility. As I type this, I’m sure there are others crafting plenty of hostile remarks concerning the interview and our Travel Company President. You can count on that, which provides more assurances that some have no desire to have their phobias or personal misgivings about our model resolved.

Not everyone is going to like our model, nor does everyone have to. Direct Sales is a big industry and it’s getting bigger every single year. There’s no question that YTB is not only the biggest Travel MLM out there, but it’s also the most talked about. With our continued growth in travel, and just a little more of this kind of publicity and press from Travel Weekly, we’ll remain a clear target for critics and advocates alike. Like the Travel Weekly Power List and our #26 spot, YTB appears to be right in the middle of it for now.

For those of us in YTB out in the field, it’s up to us if we want to forge ahead or fall back. From what I’m gathering from Kim in this interview, Kim has no intent in hiding out or falling back.